Choosing your target group

Before you create a website or getting in contact with potential players you should know their needs. You don't only have to know the needs of your „costumers“ but you have to create your offer target-group-specific.

The personal offer
If your in direct contact with a poker player you're able to make a personal offer. You try to convince him that he should play at TrickyPlay, sign up through your tracking link and where his advantages are if he does so.
It's very important who your counterpart is. If he's playing online poker more or less professionally for years it's highly unlikely that you can convince him with a simple deposit bonus or invite him for a couple of freerolls. You need some other arguments like a very high deposit bonus that you can offer as a TrickyPlay Affiliate and other arguments convincing him to play at TrickyPlay. You can tell him about our simple, fast and multi tabling friendly poker software that increases his winning rates. That's something a professional player is looking for and you must make it tasty for him.

Target group of your website
If you're creating a website for poker freerolls you have to consider that most of your visitors will be players looking for freerolls. They won't care about a rakeback deal or expensive poker software. They only try to make some free cash anywhere. It makes much more sense to implement a freeroll calendar instead of a live tournament calendar or a rakeback calculator.
Beware: you won't make a lot of money with websites about freerolls unless you have a really brillant business idea.

Decide for a traget group
Before you create a website you must have a clear vision who you want to target. Who you want to reach with your website? With a freeroll site it'll be freeroll players, with a rakeback site players seeking for rakeback and with a poker bonus site players that are looking for good bonus offers.
Obviously it's your decision. With a freeroll website you might reach the masses but you can only convert low quality players. With a rakeback site instead you won't have that much traffic but your players are worth much more and bring you more money than freeroll players.

You should always have in mind who you want to reach and who you want to convince to deposit and play at TrickyPlay through your tracking link. TrickyPlay is both for novice- and professional players an attractive poker room. You only have to find the right arguments depending on the person you want to convince playing at TrickyPlay.